Campaigns Tailored to Your Objectives

AT IAP WE BLEND INNOVATION WITH OLD SCHOOL BEST PRACTICES

No Cookie-Cutter Solutions in a Box

So forget one-size-can’t-possibly-fit-all. We tailor your IAP campaign
to your goals, competitive strengths, weaknesses and opportunities.
We take the time to ask the right questions and then get to work.

Transparency with Defined Elements

Rather than blowing digital smoke at you, every IAP campaign begins
with your clear understanding of a process that makes sense to you.Identification of your target audience.

  • Selection of where your ads will appear.
  • Agreement of your advertising budget.

Refinement of message and ad content.

Strategic Campaign Elements

What we target and why is a product of proven Internet Strategists
that have delivered results for decades using four primary elements.

  • Keywords and Key Phrases
    Triggering display of your ad to Search Results
  • Superior IAP Ad Creation
    Optimizing click-through and reducing costs
  • Refined Audience Targeting
    Countries to zip codes to Congressional Districts
  • Flexible Advertising Budgets
    A few dollars to hundreds a day – it’s your call

Internet Marketing Campaigns that Deliver ROI

Strategic Pay-Per-Click Programs Display Your Ads
with Search Results of Ready-to-Buy Consumers.